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Support Marie Curie with Savoo

Marie Curie is a charity which supports people diagnosed with a terminal illness, as well as their families and those around them. From diagnosis to bereavement, Marie Curie has thousands of Marie Curie nurses and healthcare assistants supporting families across the UK. Their love and kindness gives people the chance to cherish and enjoy what could be their last Christmas, and make the most of the time they have left - whatever that means to them.

In order to get a better insight into the work they do, Jane Richardson, the Deputy Head of Fundraising, East England, London & South East at Marie Curie has spoken to us about the extra pressures they face at this time of year, and what you can do if you’d like to make Christmas extra special for the Marie Curie team.

Are you running a special campaign for Christmas 2023, and what are your priorities?

“Yes, we are running a campaign – it is called ‘A Marie Curie Christmas’ and the concept is about spreading care, comfort and joy despite difficult circumstances. The central truth that underpins this Christmas campaign is that Marie Curie can help people have the best Christmas possible in the toughest of circumstances. Christmas can be challenging for many of us, but for families experiencing dying, death or bereavement it can often feel impossible. Help us be there when it counts by funding care, comfort and joy for even more people during these toughest of times."

Is the Cost of Living crisis still having an impact on demand for help/fundraising?

“Yes, it is still a tough fundraising environment out there."

In fact, some of Savoo’s own investigation into the fundraising sphere found that:

• The cost of living squeeze is likely to negatively affect the number of donations a charity receives - Pro Bono Economics.
• Pro Bono Economics also found that the value of donations is set to depreciate with inflation. In fact, their findings show that the value of a £20 donation in 2020 will be worth just £17.20 in real terms by 2026.
• The National Philanthropic Trust warns that at times of high inflation, the need for charitable services will increase at the same time as the charity’s capacity to carry out these services declines.

Does the festive period present any unique challenges for your charity?

“We face the bittersweet nature of Christmas when a loved one is dying or has died. This is a situation that our Christmas campaign isn’t shying away from this year – Christmas can be challenging for many of us, but for families experiencing dying, death or bereavement it can often feel impossible. Right now, every five minutes someone dies without getting the care they need. We’re determined to change that. We want to make sure our nursing and hospice care, practical and clinical information, and free support line services are there for even more people, up and down the country. So, whether you give, volunteer or shop with us, you can help us be there when it counts by funding care, comfort and joy for even more people."

What ambitions does the charity have for the year ahead?

“We have just launched our five-year strategy which aims to double the number of people we care for directly, who use our Information & Support line and who benefit from our research & campaigning."

By 2028, Marie Curie aims to care for 100,000 people every year: double the number they cared for in the year 2022 into 2023. Their ambitious five-year plan also sees them delivering more care and support than ever before, reaching an estimated 4.4 million people.